Today most but not all local business owners know that being found online is crucial for their business. After all, 97% of consumers use internet to research local products/services and 98% of searchers…
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Posted by Tim Holdsworth on December 16, 2015 in Digital Marketing
Context... business strategy, digital marketing
Posted by Tim Holdsworth on August 12, 2015 in Digital Marketing
As a local business person, you have a lot of demands on your time and resources. You’ve heard about using social media to help market your products and services, but you’re skeptical…
Context... business strategy, digital marketing, social media
Posted by Tim Holdsworth on September 2, 2014 in Digital Marketing
Just take a long, broad look at the web and you’ll notice it’s a bit chaotic. To be noticed, and remembered, you have to have strong visual content. These visuals help viewers…
Context... business growth
Posted by Tim Holdsworth on May 29, 2014 in Business
When it comes to LinkedIn, many of us have a love/hate relationship. We love it as a way to keep up with colleagues and make new professional connections, but we hate some…
Context... leadership, reputation, social media
Posted by Jeff Hayes on April 30, 2014 in Technology
Google has become one of the most successful companies in history, in part due to its ability to tell us who we are. Asking metaphorically, Is Google a prophet? Can it predict…
Context... agility, culture, feedback, innovation, productivity
Posted by Tim Holdsworth on March 26, 2014 in Digital Marketing
Aside from shouting ‘fire’ in a crowded theatre (illegal and not recommended), visuals trump words when it comes to quick, clear communication. In fact, “visuals are processed 60,000 times faster than text,…
Context... education, reputation, trust
Posted by Jeff Hayes on February 27, 2014 in Technology
One Size Does Not Fit All Responsive design is the relatively new practice of creating websites that look good wherever they happen to be viewed, such as: On your desktop or notebook…
Context... education, innovation, planning
Posted by Tim Holdsworth on January 29, 2014 in Digital Marketing
Still a News Junkie I’ll admit it — I’m a bit of a news junkie. Local, national, international, business, technology, money — it doesn’t matter. If it’s news, I’m reading it. My…
Context... reputation, social media
Posted by Jeff Hayes on September 30, 2013 in Technology
When Tim Berners-Lee developed the world’s first website at CERN in 1990 — using a simple Unix-based browser — do you suppose he had any idea how expansive the Web would become?…
Context... business growth, innovation, planning
Posted by Jeff Hayes on July 15, 2013 in Technology
Evolution of the World Wide Web The World Wide Web (or just Web) was conceived by Tim Berners-Lee, a (then) CERN consultant/engineer who was looking for a way to facilitate the exchange…
Context... innovation, risk management, social media
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