With so many illustration styles ranging from simple cartoons to highly-detailed realism, what will have the most appeal to your audience? Each style can evoke a different emotional reaction. Illustration Styles in…
Archive of Digital Marketing
According to Positioning authors Al Ries and Jack Trout, communicating the wrong message about your products and services is just as “deadly” as not communicating at all. Companies attempting digital marketing initiatives without measuring the results are simply throwing money away.
Effective websites behave like virtual salespeople, providing prospects with valuable information and leading them to a desire to contact your organization. Is your website generating quality leads? If not, then it’s losing…
“Seeing is believing.” “A picture is worth a thousand words.” Photography can be stunning and eye-catching and, occasionally, even free. Yes, photography can certainly document a story. But an illustration can…
Today most but not all local business owners know that being found online is crucial for their business. After all, 97% of consumers use internet to research local products/services and 98% of searchers…
As a local business person, you have a lot of demands on your time and resources. You’ve heard about using social media to help market your products and services, but you’re skeptical…
Just take a long, broad look at the web and you’ll notice it’s a bit chaotic. To be noticed, and remembered, you have to have strong visual content. These visuals help viewers…
Aside from shouting ‘fire’ in a crowded theatre (illegal and not recommended), visuals trump words when it comes to quick, clear communication. In fact, “visuals are processed 60,000 times faster than text,…
Still a News Junkie I’ll admit it — I’m a bit of a news junkie. Local, national, international, business, technology, money — it doesn’t matter. If it’s news, I’m reading it. My…
Everyone knows somebody who plays one. From Farmville to Family Feud, moms, dads, and kids are playing these simple games to pass time, sometimes to relax after work and sometimes even at…
E3 (Electronic Entertainment Expo) is upon us once again and fans of video games worldwide are sneaking a peak in their offices at the countless presentations and articles popping up across the…
